Crust & Crumb started with a simple moment in the grocery store bakery aisle — staring at long ingredient labels full of words I couldn’t pronounce and wondering why good baked goods had to feel so complicated. I wanted something better: delicious desserts made with ingredients you didn’t have to second guess.

So I started baking them myself.

I’m Joanna, and from my little neighborhood porch bakery, I make small-batch desserts by hand using simple, high-quality ingredients and a whole lot of heart. Every order is baked fresh, just like it would be for family gathered around the kitchen table.

No mystery labels. No shortcuts. Just honest, homemade goodness from my porch to yours.